2018 AWARDS

Every year at the World Gym Convention, we recognize our franchisees, gyms, staff and members who have excelled.  If you would like to nominate yourself or someone else for an award, please email Karin Michael the award category, the nominee and any supporting materials that explains why they should be considered for this award.  The full list of awards and criteria are below.  Awards will be given out at the annual Awards Banquet, which closes the convention.

Franchisee of the Year

The Franchisee who best exemplifies Joe Gold’s commitment to helping people maximize their individual potential through fitness by consistently demonstrating excellence in the following areas:

  • Member Services, including group exercise programs, personal training and functional training
  • Member satisfaction & retention
  • Community involvement
  • Overall Marketing Programs
  • Building the World Gym Brand through exceptional day to day operations
  • Support for and participation in all WGI initiatives & programs
  • Interior and exterior gym design and layout
  • Equipment selection, maintenance and usage

World Gym Visionary

The individual who has done the most to help World Gym become a leader in the health and fitness industry worldwide.

Most Inspirational Member

The Member who best embodies the health & fitness lifestyle promoted by World Gym and has achieved remarkable and demonstrable personal results as a result of being a World Gym Member.

Team Member Award

The employee or other key stakeholder who has contributed significantly during their years with World Gym to help the company both operate with excellence daily and also continue to improve and grow over time.  

Vendor of the Year

The World Gym Vendor with consistently excellent performance throughout the year in all aspects of the Vendor’s relationship with the World Gym Family worldwide, including:

  • High quality and innovative products & services at competitive prices
  • Outstanding customer service and support
  • Relentless support for the entire World Gym Family

Joe Gold Lifetime Achievement Award

The individual who has consistently exemplified the principles on which Joe Gold built World Gym.

Best Rebranding

Gym that has either converted to World Gym, or upgraded to our new brand standards, and done the most thorough job, including:

  • Use of current design, décor, branding & color standards – in interior and exterior (landlord & city restrictions taken into consideration)

Best Social Media Marketing

Gym which makes the most effective use of social media opportunities to build the World Gym brand and promote the gym, including:

  • Creativity and content of gym’s home page
  • Effective use of Facebook, LinkedIn, Twitter and other social media opportunities
  • Positive impact on revenue, profits and member recruitment/retention

Best Overall Marketing

Gym with the most effective marketing program, including:

  • Promotion of the World Gym brand through promotions, partnerships, sponsorships, newsletters, etc.
  • Use of World Gym marketing materials in marketing campaigns
  • Innovative use of events to promote the World Gym brand to the community
  • Positive impact on revenue, profits and Member recruitment/retention

Best New Gym

Most impressive and impactful World Gym, in all key performance indicators, including:

  • Interior & exterior design, look and layout
  • Gym operations
  • Equipment
  • Programs & services
  • Revenue, profitability, retention & attrition
  • Member satisfaction
  • Employee relationships
  • Local marketing & advertising
  • Community involvement

Most Improved Gym

The Gym which made the most dramatic improvement across all key performance indicators, including:

  • Interior & exterior design, look and layout
  • Gym operations
  • Equipment
  • Programs & services
  • Revenue, profitability, retention & attrition
  • Member satisfaction
  • Employee relationships
  • Local marketing & advertising
  • Community involvement

Best Gym Design & Branding

Gym with the best overall design & interior/exterior branding, including:

  • Use of current design, décor, branding & color standards – interior & exterior
  • Gym layout which enhances the member experience
  • Gym layout which makes effective use of available space

Best Public Relations Campaign

Franchise who made the best use of available public relations opportunities to raise the profile of their World Gym(s) in the local community and enhance the World Gym brand worldwide.  Based on positive press mentions between June 2017 and June 2018 which are shared with WGI, including:

  • Highlighting an Employee or Member of the gym to celebrate their fitness related accomplishments
  • Promoting and participating in community service initiatives, such as blood drives, health fairs and charity partnerships
  • Raising awareness and taking action to promote a positive cause, such as creating a spinning team/event to raise funds for the Make a Wish Foundation
  • Receiving commendations and awards from the local community
  • Hosting community events, such as Bridal Boot Camp, Special Olympics competitions and “Pay for Pounds”
  • Developing a public relationship with a celebrity

Best Charitable Initiative

  • The franchisee who either did the most for charity or executed the most creative charitable initiative, including any of the following:
  • Involvement with local, regional, or national charities
  • Has developed or contributed to a charitable initiative that involves the gym Members, and/or other Members and businesses in the community
  • Has developed or contributed to an annual charity that recurs each year (i.e. Breast Cancer Awareness month, holiday-based charities, etc.)

Best American Gym

Best all-around American gym in all key performance indicators, including:

  • Interior & exterior design, look and layout
  • Gym operations
  • Equipment
  • Programs & services
  • Revenue, profitability, retention & attrition
  • Member satisfaction
  • Employee relationships
  • Local marketing & advertising
  • Community involvement

Best Latin American Gym

Best all-around Latin American gym in all key performance indicators, including:

  • Interior & exterior design, look and layout
  • Gym operations
  • Equipment
  • Programs & services
  • Revenue, profitability, retention & attrition
  • Member satisfaction
  • Employee relationships
  • Local marketing & advertising
  • Community Involvement
  • Localizing the World Gym brand

Best Taiwanese Gym

Best all-around Taiwanese gym in all key performance indicators, including:

  • Interior & exterior design, look and layout
  • Gym operations
  • Equipment
  • Programs & services
  • Revenue, profitability, retention & attrition
  • Member satisfaction
  • Employee relationships
  • Local marketing & advertising
  • Community Involvement
  • Localizing the World Gym brand

Best Australian Gym

Best all-around Australian gym in all key performance indicators, including:

  • Interior & exterior design, look and layout
  • Gym operations
  • Equipment
  • Programs & services
  • Revenue, profitability, retention & attrition
  • Member satisfaction
  • Employee relationships
  • Local marketing & advertising
  • Community involvement
  • Localizing the World Gym brand

Best Canadian Gym

  • Best all-around Canadian gym in all key performance indicators, including:
  • Interior & exterior design, look and layout
  • Gym operations
  • Equipment
  • Programs & services
  • Revenue, profitability, retention & attrition
  • Member satisfaction
  • Employee relationships
  • Local marketing & advertising
  • Community involvement
  • Localizing the World Gym brand

Best Russian Gym

Best all-around Russian gym in all key performance indicators, including:

  •  Interior & exterior design, look and layout
  • Gym operations
  • Equipment
  • Programs & services
  • Revenue, profitability, retention & attrition
  • Member satisfaction
  • Employee relationships
  • Local marketing & advertising
  • Community Involvement
  • Localizing the World Gym brand